Statistics can be misleading. Marketers have become adept at using numbers to make their case, but we still need to be careful about how we interpret what they are telling us. In 2007, Colgate toothpaste was all over the media telling us, “80% of dentists recommend Colgate.” That was what the ads said. The number […]
Category: Science
Categories
Small Stuff
Some of the most wonderful discoveries in science have been as a result of our being able to see things that are smaller than are possible to see with the naked eye. When I was studying biology as an undergraduate, I loved looking through a microscope at different kinds of cells. The cells were amazingly […]